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Turning Children Into Consumers Beder, Sharon http://www.medialens.org/alerts/09/090629_turning_children_into.php Publisher:  Medialens Date Written:  29/06/09 Year Published:  2009   Resource Type:  Article/Report/Letter Children are naïve about advertising and can easily be manipulated and exploited by marketers to want and demand their products. Corporate marketers believe that over time they can be shaped into lifelong consumers with brand loyalties and that can be profitable for decades to come. Topics Advertising to Children Children Consumer Issues Marketing to Children

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